SPENCE and LYDA

Saturday in Design births a collaboration between Swedish furniture company Massproductions and Australian installation artist, Jordana Maisie

14 Sep 2011

As part of Saturday in Design Sydney homeware retailer Spence and Lyda
produced ‘The Project’ – a collaboration between Swedish furniture
company Massproductions and Australian installation artist, Jordana
Maisie.
 
Kaleidoscope images were projects onto tables to create a subtle and
colourful installation in the store’s gigantic street facing window.
 
   

Inspired by a work curated by British projection artist John Easterby, The Project used Massproductions’ minimal indoor/outdoor TIO range as the canvas for Maisies projections.
 
Berlin-based Australian installation artist Jordana Maisie developed her ideas during the making of a previous kaleidoscopic work entitled The Reel Thing in 2008. This work utilised live feed imagery to project moving images of people, flowers and life –in vibrant display.

  

Collaborating on the showpiece for Spence & Lyda’s Saturday In Design presentation, the work was exhibited in the showroom from August 18-22.