Craft Modern with BassamFellows
Inspirational and aspirational– the products BassamFellows create are the kind you keep for life – Belinda Aucott has the story
Immaculately finished, and made with the finest materials, BassamFellows furniture blends the best of craft, with snappy mid-century design.
Oh BassmanFellows who are you? Where did you come from? With a range of benches, tables, sofas, stools, trays and tables so exquisite you don’t ask the price –it seems their fresh refined aesthetic is born from out of an uncanny fusion. With one Australian architect, one American luxury brand consultant and whole lot of passion for mid century homes BassamFellows was born.
Shaped by their own experience of finding and nurturing a home, the design Power Couple came up with pieces for the debut collection while living and working in Lugarno Switzerland.
“Leaving that house in Lugarno is on of our biggest regrets. It was just this little concrete jewel that we found, with this perfect lakeside location and we were able to fully restore it with all the travertine,” says Scott Fellows, batting his eyelashes and looking at his Craig as if speaking of a long lost child.
“We don’t ever go out and buy a project, just to do it up just and then sell it. We were actually living in Switzerland at the time so it was for practical reasons that we bought that house.
“The idea of doing those projects, that are for yourself, is just so rewarding. Finding the place, making the transaction happen and then doing the work to do them up – it’s more than just a hobby. It is really everything,” Fellow says.
While both Bassam and Fellows cringe at the word ‘lifestyle’ they are keen to point out that complete immersion in their brand came from creating furniture for their own home.
“I mean people talk about a lifestyle brand but that word lifestyle is such a fashion term and for us doing up a house is the true sense of lifestyle – it is truly our life.
“For example that circular table that you see came out of the fact we had this beautiful terrace with a big roof over hang and it was sort of like an outdoor room. Andwe wanted an outdoor table that had a certain elegance to it. We went out looking for one and we didn’ really find one that we like.
“Everything was like outdoor furniture, continues Bassam. “What we had was an outdoor room and we wanted this to be a true extension of our indoor living space. So we wanted the table to have a certain quality.
Building on these needs and solving their own design problems BassamFellows sprang to life.
Over the last ten years the design duo have nailed a high-end market for furniture And they have done so, so convincingly that even Herman Miller has asked them to re-imagine the classics, updating them and re-invenitng them for the future. They are currently creating ash blond and white leather arm chairs for the company and carefully re-imagining pieces that haven’t been re-interpreted for years.
Find out more about BassamFellows click here.
See the couple on their visit to Living Edge Melbourne and Sydney.