Shifting the showroom experience through collaboration
Collaborations are exciting and inspiring. Seeing two (or more) minds band together to create something new and unexpected makes us look on in awe, sparking the creative parts in all of us. This year, at Melbourne Indesign The Project was embraced with wholehearted enthusiasm. Entering a showroom meant being overwhelmed with surprise, excitement, joy and the urge to Instagram – right away! And the common element among all involved was collaborative engagement.