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Issue 59 - The Life Outside Issue

Issue 59

The Life Outside Issue

Introducing the Life Outside issue of Habitus magazine. With life increasingly being absorbed into a digital space, there is never a more important moment to hold something tangible. In this context, the power of nature to have a physiological impact on our sense of wellbeing has never been more important. So how can we cultivate the benefits of the our natural environment in the most intimate of places – our homes? This was the question that helped to bring this issue of Habitus to life.

A Product of

Inhouse and Interstate Longboards
DecorEditorial Team

Inhouse and Interstate Longboards

Habitus Deputy Editor, Nicky Lobo, gets an insight into Inhouse – NZ design studio.


You may have met Arch and Jane MacDonnell already, through one of the wine labels, books or logos they have designed.

Inhouse has an enviable list of clients spanning creative entities, corporate and boutique clients. Most recently, they created the label for Dada2, a premium blended red wine from Hawkes Bay (a follow up to Dada1 designed in 2007).

Something a little left of field though, is a project from 2008 with Insterstate longboards. Inhouse collaborated with artists, fashion designers, typographers and graphic designers to create limited edition longboards. It was an opportunity to “get off the computers and get our hands dirty and actually make something,” says Arch.

“We had recently set up a screen-printing room in the back room of the studio so we invented a project to ensure we had some output. It was also a great opportunity to collaborate with a bunch of different creatives on a project that was outside of both of our regular practices.”

Interstate longboards are 11 ply pintail decks that feature a unique cut-out handle in the tail. A great cruiser and carver, they will conquer any hill. The decks are individually screen-printed with the contributing artists’ designs and spray lacquered for a hard-wearing mirror finish.

“There were challenges at every step,” Arch admits. “Getting the shape right, sourcing the right materials, the screen-printing itself, to the sheer amount of time each deck took to create. The easiest part of the process was the collaborating with the artists. Everyone who participated was into it and a dream to work with.”

Participating artists include Billy Apple®, John Reynolds, Richard Killeen, Michael C Place (Build UK), Liz Maw, Andrew McLeod.

See Arch & Jane MacDonnell’s home in Habitus 16, out now.

The Billy Apple boards are currently exhibiting at Starkwhite Gallery in Auckland.

Inhouse

Starkwhite Gallery

 

 


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Issue 59 - The Life Outside Issue

Issue 59

The Life Outside Issue

Introducing the Life Outside issue of Habitus magazine. With life increasingly being absorbed into a digital space, there is never a more important moment to hold something tangible. In this context, the power of nature to have a physiological impact on our sense of wellbeing has never been more important. So how can we cultivate the benefits of the our natural environment in the most intimate of places – our homes? This was the question that helped to bring this issue of Habitus to life.

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