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Issue 59 - The Life Outside Issue

Issue 59

The Life Outside Issue

Introducing the Life Outside issue of Habitus magazine. With life increasingly being absorbed into a digital space, there is never a more important moment to hold something tangible. In this context, the power of nature to have a physiological impact on our sense of wellbeing has never been more important. So how can we cultivate the benefits of the our natural environment in the most intimate of places – our homes? This was the question that helped to bring this issue of Habitus to life.

A Product of

Attainable & luxurious: the perfect match
HomesEditorial Team

Attainable & luxurious: the perfect match

Australia

Striking the balance between luxury and liveability is a challenge for any designer, home-owner, builder or developer. In fact, it’s what most people aim for – getting the most out of resources so that a product delivers satisfaction, both in a visual and economic sense.


This balance has been achieved beautifully in The Buckland Alexandria residential project by developer Colin Walters. As one of the Sydney’s most interesting inner-city suburbs, Alexandria has an industrial past that is transforming into a thriving residential, commercial and cultural hub. Filled with history and character, it is attracting professional, creative residents who are savvy in an aesthetic, and also a financial, sense.

Rogerseller_HabitusLiving

This market has a sophisticated understanding of design and, as such, The Buckland Alexandria has been carefully curated to appeal to their senses. Leasing agent at Bresic Whitney Projects, Chris Nunn, explains that many of these residents are not interested in the “overpriced, flash-in-the-pan products out there”. However, the opposite is equally distasteful to them, where “developers often use inferior product because it’s difficult to make sense of what represents value,” he reveals.

For this discerning market, a meticulous selection of product was required. In the bathroom areas throughout the 7 apartments and 11 parkside terraces, a suite of Rogerseller products was specified to meet the brief.

Rogerseller_HabitusLiving

Rogerseller Arq Tapware, Strata Shower & Eon Accessories all in Natural Elements Graphite, Catalano Premium Washbasins & Zero Floor Mount Toilet and the Apaiser Freestanding Bath all play a part in creating the interior experience for potential buyers. Just like them, and the suburb itself, the fittings are “sleek, modern and edgy – particularly in the graphite colour,” Chris says.

Chris has found that the Rogerseller items are a huge drawcard and selling tool. “It’s a brand that people identify with straight away, as quality brand,” he explains. “It sets the tone for the off-the-plan project, where a certain leap of faith is required. Brands like Rogerseller give people a lot of confidence.”

Rogerseller_HabitusLiving

And from a development perspective, the products are unequalled in their ability to provide a level of quality, with a reasonable price tag. “Developers pay exorbitant prices trying to put the latest and greatest product in there, but then need to charge an absolute premium,” Chris explains. “Often they don’t know the products intimately from a design point of view, so they do this, or just use inferior quality. Its hard to find a middle ground.

“Rogerseller represents luxury – but it’s really worth the money.”

For more information on the products specified contact Rogerseller

Rogerseller
rogerseller.com.au

The Buckland Alexandria
thebucklandalexandria.com.au

Photography by Tom Ferguson

Rogerseller_HabitusLiving
Rogerseller_HabitusLiving

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Issue 59 - The Life Outside Issue

Issue 59

The Life Outside Issue

Introducing the Life Outside issue of Habitus magazine. With life increasingly being absorbed into a digital space, there is never a more important moment to hold something tangible. In this context, the power of nature to have a physiological impact on our sense of wellbeing has never been more important. So how can we cultivate the benefits of the our natural environment in the most intimate of places – our homes? This was the question that helped to bring this issue of Habitus to life.

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