Furniture has to suit the people who use it. Its role should be to simplify daily life and add greater convenience, not only in the office but within our own homes. In presenting its new product features, Häfele has moved increasingly towards an emotive emphasis which places its products firmly within the wider context of interior design, sending out the Häfele message of improved comfort and convenience through optimum functionality far beyond the confines of its specialist clientele to the wider public arena. With this strategy, the world’s leading company group in the field of furniture accessories, fittings and locking technology is targeting end users, seeking to raise expectation and engender demand for ever more intelligent functionality in room fittings and furniture.