LG’s philosophy revolves around people, sincerity, and sticking to the fundamentals. It is to understand our customers and to offer optimum solutions and new experiences through ceaseless innovation, thus helping our customers lead better lives.

We are reaching out to discerning consumers with keen sensibilities - people who continue to explore new activities and take on new challenges to experience more and achieve a better life. We have developed our brand image gradually and consistently, always to communicate, “Life’s Good.” We are contemporary yet authentic, always evolving our fundamental philosophies to the modern arena.

Latest LG News

Butterfly House by Alexis Dornier marries traditional tropical modernism with contemporary architecture

The Metamorphosis Of Tropical Modernism

Architect Alexis Dornier has created a utopian weekender in Ubud, Indonesia and, in doing so, delivered a new vision for tropical modernism.

LG SIGNATURE LG Electronics sigature view fridge cityscape


Staying true to LG’s ethos of delivering a new sense of life for the most discerning individual, the LG SIGNATURE range enhances lifestyles with a timeless aesthetic.

Malaysia, C House by DCA cc Creative Clicks | Habitus Living House of the Year 2019

C House

As though on a magic carpet, this boxy house has successfully soared to great heights, creating unexpected amenity for an extended family.