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Bugaboo meets Missoni

We just had to bring your attention to this new stroller collaboration between Bugaboo and Missoni.

If you’re a mum or dad who’s into strollers, then chances are you’ve heard of Bugaboo. Well, the highly successful stroller brand has entered into a collaboration with Missoni to deck out their Bee and Cameleon models with the renowned company’s fabrics.

The iconic fabrics have been used on the stroller canopy in the Bee (‘zig zag’ pattern) and in the canopy and apron of the Cameleon (in a brightly coloured block pattern).

“It was a great joy to work on this project,” says Angela Missoni, co-owner of Missoni S.p.A.

“Children are so sensitive to colours and patterns. Working with Bugaboo has given me a unique opportunity to create a dream stroller that I hope will be enjoyed by children and will stimulate their senses.”

Alas, it appears they will only be available in Europe and the UK in July, but for those fashion conscious bubs in the Region, no doubt they’ll be headed our way soon.

You might also like to see their (pretty crazy) advertisement. Probably best not to show this one to the kiddies, might give them nightmares.