Issue 65

The 'Bespoke' Issue

With Guest Editor Yasmine Ghoniem, we are launched headfirst into the world of unique and eclectic design. From architecture to interiors, there is nothing that can’t be enlivened with bespoke interventions. Granted, a stunningly beautiful home can be made by simply shopping for the best, but when the artist’s hand is introduced, some pure magic is possible. Whether it is an artwork or a new upholstery, a built-in component or a mosaic inlay, these gestures, whether bold or subtle, are what make the home unique.

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Australian designer Tom Fereday launches WES at Zenith Interiors

The Wes lounge by designer Tom Fereday was named after its soft yet striking appearance, paying homage in name to film director Wes Anderson.

Tom Fereday develops products based on the principle of honest design, conveying a design process that celebrates the materials and manufacturing processes behind furniture and products to design from the inside out. Over a year in development the Wes range highlights the skill and craftsmanship of Australian-made upholstery, and represents a design exploration into merging traditional upholstery techniques with minimal design.

Sculpted and manipulated by hand over a uniquely designed, timber frame, the Wes range conveys complex yet minimal forms with entirely seamless upholstery from every angle. Contrasting piping celebrates the soft form of the lounge with elegant and vibrant colours. The Wes range is constructed entirely from Eco plywood and finished with solid Ash legs and natural fabrics.

SD Element presents the Wes range available exclusively through Zenith Interiors.

Tom Fereday
tomfereday.com

Zenith Interiors
zenithinteriors.com