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‘The Enchanted Florence’ at David Jones

‘The Enchanted Florence’ at David Jones

‘The Enchanted Florence’ at David Jones

The theme and title for the 28th Annual David Jones Flower Show for 2013, ‘The Enchanted Florence’ was inspired by the innovative, bold and timeless designs by Florence Broadhurst.

This beautiful interpretation by David Jones explores 16 evocative designs across the window displays and throughout the Elizabeth St store. Each design was transformed into three-dimensional floral artworks giving a new perspective to Florence & her work. Signature Prints, the spiritual home of Florence Broadhurst – worked closely with David Jones when it came to picking the designs, creating fresh colour ways and hand printed all the fabrics used in the exhibition.

Signature Prints

David Jones