Throughout the year Habitus has been fortunate to borrow the time of some of the industry’s most creative and innovative Design Hunters, lending our ears and sharing their paths and perspectives.
In the current retail climate wherein physical stores are more and more frequently relocating to the world of eCommerce, Pip Vassett has done things the other way around. Five years after establishing IN BED she opens her first bricks-and-mortar store in Sydney.
Pip Vassett founded IN BED five years ago and in that time she’s created a multi-faceted experience and cult following. Holly Cunneen visits the casual entrepreneur’s effortlessly cool home in Sydney’s Rose Bay.